Revamping Social Media Marketing Materials for Jameson: A Success Story - Visualganj - Digital Marketing Agency

Revamping Social Media Marketing Materials for Jameson: A Success Story

Client Info
Brand

Jameson

Project

Social Media Creative

Headquarters

Dublin, Ireland

Industry

Beverages

Company Size

51 — 200 employees

Project Description
The Client:

A producer of blended whiskey based in Dublin, Ireland, the company produces whiskey from a blend of grain whiskey, single malt whiskey, and single pot still whiskey. The latter uses a mixture of malted and unmalted or green Irish barley, giving whiskey lovers a delicate taste of the product.

The Challenges:

As a freelance graphic designer, A third-party agency hired me to revamp the social media marketing materials for a group of restaurants and bars in India. This project focused on enhancing the visual appeal of their Instagram and Facebook pages, specifically targeting establishments located in Delhi NCR and other major metropolitan cities across India.

The Solution:

Tasked with refreshing the social media presence for a collection of restaurants and bars in India, I prioritized performance alongside visual appeal. The new social media posts and graphics, featuring high-quality images and engaging captions, increased user interaction significantly. This led to a 10% increase in foot traffic to the establishments, demonstrating the direct impact of our design changes on the client's business. The client was thrilled with the results and has since seen a steady increase in their customer base.

Services provided
  • Social Media Post

Enquiry

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